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Opportunities In New Global Cannabis Markets

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As much as the emerging legal cannabis industry has grown in size and scope around the world in recent years, it is still young by many measures. The legal global cannabis industry’s market value is measured in the tens of billions right now, but the market value that is still unregulated is measured in the hundreds of billions, demonstrating that the emerging regulated industry is just scratching the surface of what is possible.

Every passing year seems to result in new jurisdictions being created, and/or already established and regulated markets increasing in size. Every policy and regulatory modernization measure that is adopted creates new opportunities for entrepreneurs, investors, and industry service providers.

New international markets were the focus of one of the panels at the recent International Cannabis Business Conference in Berlin. The panel was moderated by Adi Rozenfeld, partner at Herzog Law. Ms. Rozenfeld was joined on the panel by:

  • Eidan Havas, Founder of The Entourage Effect
  • Natcha Klahan, COO of World Pharma Solutions and partner at Cannagen
  • Merlin MacDonald, Director of Business Development at Carbon Extracts
  • Omar Khan, Chief Communications and Public Affairs Officer at High Tide Inc

Emerging regions like Africa, Asia, and Latin America are becoming key players in the cannabis industry. This panel explored market entry strategies, local regulations, and the potential for growth. Panelists also discussed the importance of creating and maintaining positive government relationships in emerging jurisdictions. Learn how businesses can navigate these markets while respecting cultural and regulatory nuances.

You can view the panel discussion at the embedded video below: